Toyota of North Charlotte

At the Washington D.C. auto show, Toyota stated that its Prius model can do 62 mpg. According to Jim Colon, Toyota vice president for product communication, "Whatever goal [the Obama administration] establishes, Toyota will be prepared to meet. If it's 62 miles a gallon, we'll be able to achieve that."

Mr. Colon said the new rules "excite" Toyota, and the company is "already going in that direction." Toyota is planning on expanding…

Toyota is offering eight of its next generation of electric cars to members of the Zipcar car-sharing service that is available in Boston, San Francisco, and Portland. The Toyota Prius vehicles are offered to Zipcar's fleet of vehicles as part of a pilot program designed to explore how the next-generation technology can work in expansive car-share programs.

"Zipcar is an ideal test bed for early consumer acceptance of EVs," says Scott Griffith, Chairman and…

After the Toyota Prius posting its best-ever December in 2010, Toyota execs are pledging that their Prius brand or hybrid vehicles will be the best selling cars in America by 2020. In December, the Toyota moved over 15,000 units last month and over 140,000 total units for 2010, or 8% of Toyota's total US sales. That's a 0.9% increase over 2009.

After the major increase in sales, the Japanese auto…